Email Design Checklist (27 Checks)

Free checklist · Email design · 27 checks

design emails people actually read.

A checklist for designing marketing emails and newsletters that look good in the inbox and on a phone. It covers planning, layout, type, images, dark mode and keeping campaigns consistent. Use it before you sign off your next design.

0 done

01Before you design

02Layout and structure

03Typography and colour

04Images and buttons

05Dark mode and mobile

06Brand and consistency

Not sure how your emails measure up? Our free email design review looks at a recent campaign and shows the fixes with annotated screenshots.

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more free checklists.

Use them together for a complete picture of how your business looks online.

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